Max Smith is the Founder & Managing Director of Content With Purpose, a strategic content creator working with leading member bodies and associations to engage professionals on their industries’ role in creating a better tomorrow. With more than 14 years’ experience building strategic partnerships with industry leaders across the globe, including consulting for ITN, one of the UK’s leading news producers, Max has developed a deep understanding of how storytelling can inspire action and accelerate positive change. Since founding CWP in 2020, he has led the company’s growth into a purpose-led, global production partner, producing hundreds of films each year across the world and working with local crews to uncover stories with authenticity, relevance, and impact. CWP is a certified B Corp and a proud 1% for the Planet member. Max is also Co-Founder and Board Trustee of Montagne Verte, a non-profit in Morzine, France, supporting the community’s transition towards low-carbon living.
