Maud is a creative thinker and an entrepreneurial spirit, leading the global not-for-profit BYCS. BYCS’ work is based on the fact that when you grow cycling, you change everything. With their programs and networks, they help to make cycling feel normal, in cities around the world where people that have had it the least, will benefit the most. Starting with young children and their caregivers in low income communities and collaborating with many, they help accelerate the shift and transform lives and cities. Their message: Grow cycling. Change everything.