Brian Bell serves as Strava’s Vice President of Global Communications and Social Impact. In this role, Brian is responsible for shaping the global communications strategy and leading societal impact initiatives like Metro and Strive for More. Since joining in 2021, he has cultivated key programs such as Camp Strava and the aforementioned Strive for More. Prior to joining Strava, Brian gained experience with notable brands across various industries, including consumer packaged goods, non-profit organizations, quick-service restaurants, retail, and the NFL. His professional journey includes roles at CEC Entertainment, Tampa Bay Buccaneers Foundation, Wingstop Restaurants, Dr Pepper Snapple Group (now Keurig Dr Pepper), and Pier 1. Notably, during his tenure as the Executive Director of the Tampa Bay Buccaneers and Glazer Family Foundations, Brian launched a groundbreaking initiative—the Tampa Bay Buccaneers Girls in Football Scholarship Fund. Brian currently serves as a board member for Running Industry Diversity Coalition (RIDC) whose mission is to unite the running industry to improve the inclusion, visibility, and access for Black, Indigenous, and People of Color (BIPOC).Most recently, Brian was recognized as a PR Week 40 Under 40 honoree. Additionally, he actively contributes to the Public Relations Society of America's Dallas chapter and the National Association of Black Journalists.