I am a campaigner with a strong background in advocacy and communication within the non-profit sector. I spent several years working for international NGOs focused on human rights, particularly in the areas of migration, asylum, and the abolition of the death penalty. In October 2023, I joined the advocacy and campaigns team at the Fédération des Usagers de la Bicyclette (FUB) to shift my focus toward more local, France-specific mobilizations. As a campaign officer, I design strategies that speak directly to carefully targeted audiences. What drives me is the challenge of creating campaigns that resonate with the daily lives and concerns of the people they address — and that present cycling not only as a realistic and credible option, but as something desirable.
Presentation title: The French Bicycle Barometer: Scaling Citizen Engagement for Inclusive and Data-Driven Cycling Policies
