The Power of Cycling: Previewing a new digital series with ECF and Content With Purpose
18 Jun 2026 17:15 - 17:45 Anfiteatro
Join Max Smith, Founder & Managing Director of Content With Purpose (CWP), for an exclusive preview of The Power of Cycling, a new digital series produced in partnership with the European Cyclists’ Federation. Through character-led storytelling, expert perspectives, and short-form films, the series will celebrate cycling as a catalyst for healthier people, thriving communities, stronger economies, and a more sustainable future for Europe. Launching during European Mobility Week 2026, the series explores how cycling is transforming urban design, public health, climate action, tourism, innovation, and cross-border collaboration across Europe. With thanks to our featured Content Partners: Central Denmark Region, City of Brno, City of Groningen, City of Helsinki, Cyclehoop, ETH Zürich, Kalkhoff, KTH Royal Institute of Technology, Lyft Urban Solutions, Pomorskie Tourist Board, Province Gelderland, Province of Groningen, RedBici, Region of Flanders, South Dublin County Council, The European Commission, and The Region of Flanders.